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Fanuel Yadessa: Where Credibility Meets Human Performance Sales

  • Fanuel Yadessa
  • Jan 22
  • 2 min read
Fanuel Yadessa JAN 2026


"I am a senior sales professional specializing in high-consideration products and services within the biohacking and human performance space. My focus is on translating complex, science-driven offerings into clear, credible value propositions that build trust and drive long-term customer engagement.


I work best in environments where sales is consultative rather than transactional. Biohacking products require more than enthusiasm—they require judgment, education, and precise expectation-setting. My approach centers on understanding a client’s goals, constraints, and readiness for change, then aligning them with solutions that can deliver measurable outcomes.



I have extensive experience managing full-cycle sales, from first contact through close and post-sale continuity. I am comfortable working with informed, skeptical clients and navigating longer sales cycles where credibility must be earned. I prioritize clarity over pressure, ensuring that clients understand both the benefits and the commitments involved in performance-oriented products and programs.


In client-facing roles, I serve as a bridge between product, marketing, and the end user. I routinely translate technical concepts—such as protocols, supplementation strategies, lifestyle interventions, and performance frameworks—into language clients can act on with confidence. This has allowed me to support products that require sustained behavior change while maintaining high satisfaction and retention.



My communication style is direct, composed, and adaptive to the customer’s level of sophistication. I do not over-promise or rely on hype. Instead, I focus on alignment between what a client wants to achieve and what a product can realistically support. This approach consistently results in higher-quality closes, lower churn, and stronger referral behavior.


From an execution standpoint, I am disciplined and self-directed. I manage my own pipeline, refine messaging based on real-world feedback, and take full ownership of outcomes. I integrate well with structured teams but do not require heavy oversight. I understand how onboarding, pricing, and post-sale experience impact revenue and reputation, and I surface issues early rather than compensating with short-term sales tactics.



I am particularly effective with clients investing in long-term optimization rather than quick fixes. I am seeking to work with a biohacking or human-performance company that values ethical persuasion, evidence-informed products, and durable customer relationships.


In the right environment, I represent more than a sales function—I represent the standard and integrity of the brand."



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