TRNDY Social: Where Old‑School Meets Omni‑Channel

TRNDY Social

Joanna D’amato 2025

TRNDY SOCIAL: WHERE OLD‑SCHOOL MEETS OMNI‑CHANNEL

Reviving Traditional Media to Create Modern Brand Fame

TRNDY Social is bringing something unexpected—and surprisingly powerful—back to the forefront: traditional media. Founded by Mike Visnick and Logan Simmons, this performance-focused agency is turning heads by pairing old-school formats like television and billboards with cutting-edge influencer marketing and digital strategy.

The result? Campaigns that break through the noise and build cultural relevance across every screen and stage.

Beyond the Algorithm

While most agencies fight for fleeting impressions in saturated social feeds, TRNDY Social finds whitespace where others see obsolescence. By tapping into overlooked channels—like daytime TV, Times Square billboards, and cable sports segments—they unlock high-impact visibility for brands ready to grow fast and differentiate loudly.

This hybrid approach is resonating with consumers and winning attention from household names.

Celebrity-Backed Campaigns That Actually Convert

TRNDY Social doesn’t just book influencer placements. They craft campaigns alongside real talent that carry real weight. Whether it’s Howie Mandel discussing a brand on-air, Dr. Phil integrating a product into his show, or athletes like Donovan McNabb and Terrell Owens championing brands through storytelling, these aren’t one-off shoutouts—they’re curated partnerships designed to drive performance.

And it’s not just about fame, it’s about familiarity. The team at TRNDY knows how to build trust at scale by matching the right personality with the right platform at the right moment.

Unlocking Untapped Markets

In a world obsessed with Gen Z and TikTok virality, TRNDY Social looks where others don’t. They specialize in reaching overlooked consumer segments with high intent. Think health-conscious boomers watching syndicated TV, or everyday families passing Times Square during the holidays. These are loyal, responsive audiences that deliver conversions and build sustainable brand equity.

By combining data-driven insights with old-school placement power, TRNDY Social is flipping the script on what modern marketing success looks like.

What Makes TRNDY Social Different

• Integration of national TV and digital placements

• Icon-led campaigns with long-term brand alignment

• Times Square and OOH activations for cultural clout

• Deep focus on underserved but high-value audiences

• End-to-end creative, media buying, and talent execution

TRNDY Social isn’t following trends—they’re making them. And in today’s saturated market, that makes all the difference.

Learn more at www.trndysocial.com.

TRNDY Social is featured in the SUMMER 2025 issue of Biohack Yourself Magazine for their standout approach to omnichannel visibility and cultural impact in a post-algorithm world.

@trndy

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