My Vision First: Upgrade Your Vision, Optimize Your Brain
Functional vision therapy for performance, recovery, and focus.
By Joanna Damato
2025

The way we see the world influences how we move, learn, and perform.
My Vision First is pushing the boundaries of vision care by combining functional vision therapy, neuro-optometric rehabilitation, and performance-based training into a holistic system designed to enhance both visual and cognitive function.
Led by Dr. Bryce Appelbaum, the clinic provides tailored solutions for athletes, professionals, and anyone seeking to optimize their brain-eye connection.
The My Vision First Philosophy
My Vision First was founded on the belief that lasting visual and cognitive performance begins with the brain-eye connection. While traditional optometry focuses on eyesight alone,
My Vision First integrates scientifically supported therapies into personalized programs. These programs address visual processing, neuroplasticity, and performance in everyday life, athletic activity, and post-injury recovery.
Rather than offering a one-size-fits-all solution, My Vision First prioritizes personalization and patient experience, ensuring every program is tailored to individual needs and goals.
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My Vision First clients testimonials
Inside the Technology
Vision Performance Training™ for Focus & Coordination
The clinic uses customized exercises to enhance visual processing, eye tracking, and hand-eye coordination. These methods can improve reaction times, reading comprehension, and athletic performance.
Myopia Management & OrthoK for Long-Term Eye Health
By integrating advanced corrective methods, My Vision First helps manage nearsightedness and reduces dependency on lenses. These programs are especially effective for children, slowing the progression of myopia.
Sports Vision Training for Peak Performance
Specialized training develops depth perception, peripheral awareness, and dynamic focus. Athletes benefit from faster decision-making and enhanced visual performance under pressure.
ScreenFit™ Online Program for Digital Wellness
Designed for the digital age, this program reduces visual strain from prolonged screen time. Clients report improved focus, reduced eye fatigue, and enhanced cognitive efficiency after completing sessions.
Concussion & TBI Rehabilitation
Neuro-optometric therapy supports recovery from concussions and brain injuries, helping restore visual function and enhancing cognitive performance.
Pediatric Vision Care for Developmental Support
Early intervention addresses vision challenges that impact learning and social development, helping children reach their full potential.
Health Coaching for Visual Optimization
Lifestyle guidance, targeted exercises, and nutritional strategies reinforce visual performance and brain-eye health.
The Experience: Vision Biohacking
What sets My Vision First apart is its multi-layered approach. Instead of treating only eyesight or brain function, the clinic integrates therapies that optimize visual processing, cognitive performance, and recovery. This approach is ideal for:
Athletes aiming to enhance reaction times and performance
Professionals seeking improved focus and mental clarity
Individuals recovering from brain injuries or concussions
Children and adults requiring advanced vision development
Programs combine professional-grade neuro-optometric methods with at-home exercises, making them suitable for clinical settings, sports performance environments, or personal optimization routines.
A Growing Movement in Vision Optimization
As the biohacking movement expands, My Vision First positions itself at the intersection of vision care, cognitive enhancement, and performance optimization. Its philosophy focuses on integration, accessibility, and personalized outcomes, empowering clients to achieve better visual function, mental clarity, and overall well-being.
Dr. Bryce Appelbaum: A Visionary in Neuro-Optometry
Dr. Appelbaum is a board-certified neuro-optometrist recognized for advancing the understanding of the brain-eye connection. Featured in USA Today, CBS, NBC, and the New York Times Magazine, he specializes in neuro-optometric rehabilitation, sports vision enhancement, and pediatric vision therapy. In 2022, he received The Future of Health
Award at the Mindshare Leadership Summit for his contributions to vision care and cognitive optimization. His approach emphasizes personalized therapies that retrain visual pathways and improve both performance and recovery.
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My Vision First
Conclusion
My Vision First demonstrates how vision care can extend far beyond traditional eye exams. By combining neuro-optometric rehabilitation, vision performance training, and personalized coaching, the clinic supports better visual processing, cognitive function, and overall quality of life. Whether for athletic performance, post-injury recovery, or long-term brain-eye optimization, My Vision First provides science-backed solutions for modern visual wellness.
Learn more at MyVisionFirst.com
Discover how My Vision First and Dr. Bryce Appelbaum are reshaping the conversation around visual optimization, brain-eye performance, and cognitive enhancement in Biohack Yourself Magazine, available at Barnes & Noble, Books-A-Million, Indigo/Chapters, Kroger, Publix, Albertsons, H-E-B, Meijer, Raley’s, and select wellness centers across the USA and Canada. Learn more at biohackyourselfmarketing.com.
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