PROTECTING THE INVISIBLE: JOSH BRUNI AND AIRES TAKE

Take On the EMF Crisis with Cutting-Edge Innovation

COURTNEY MCGEE

2025

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In a world increasingly saturated by wireless signals, smart devices, and invisible waves, one question grows louder with every new 5G tower and electric car: What are these electromagnetic fields (EMFs) doing to our health?

For Josh Bruni, CEO of Aires Tech, this question isn’t just theoretical — it’s the foundation of his company’s mission. Aires Tech is a publicly traded company dedicated to developing innovative, science-backed solutions to protect human health from man-made EMF exposure, while optimizing the body’s own electromagnetic environment.

“EMFs are the one toxin we can’t opt out of,” Bruni says. “We can choose what we eat, drink, or breathe — but you can’t escape EMFs. That’s why we need solutions that integrate seamlessly into daily life.”

Bruni sat down with TereZa Hakobyan-Lolli and Anthony Lolli, Editors-in-Chief of longevity and wellness platform Biohack Yourself, for an interview for the influential upcoming women’s health documentary, “sHEALed,” to shared the science, strategy, and purpose behind Aires Tech — from partnering with UFC athletes to protecting unborn children from radiation risk — and why EMF protection must become a new pillar of personal wellness.

The sHEALed Documentary is the sister documentary to Biohack Yourself, which became a massive success after exploding on the scene in December 2024 and ignited a firestorm of interest in information focused on health and longevity. Biohack Yourself features 114 prominent and respected high-profile politicians, doctors, bestselling authors, Ph.D.s, M.D.s, scientists, chemists, inventors, biotech investors, and world-renowned academics. Stemming from the success of Biohack Yourself, TereZa Hakobyan-Lolli and Anthony Lolli have grown Biohack Yourself Media to become the number one resource for health news, publishing over 500 articles ranging from breaking news to peer reviewed content.

The Electromagnetic Battlefield: Man-Made vs. Human Frequencies

To understand Aires Tech’s mission, you first have to understand EMFs.

The human body operates using low-frequency, dynamic electrical signals — from brainwaves to heart rhythms to cellular communication. These natural frequencies are fluid and variable.

But our modern environment is flooded with man-made EMFs: concentrated, pulsed, and highly organized signals from smartphones, WiFi routers, Bluetooth devices, and electric vehicles.

“When you overlay the body’s organic, flowing frequencies with these rigid, artificial ones, you create friction,” Bruni explains. “That’s where the stress response begins — at the cellular level.”

This tension between biological and technological EMFs is subtle but cumulative. While not everyone feels it immediately, Bruni warns that the body’s resilience can break down over time — especially in vulnerable populations like children, pregnant women, and those with pre-existing conditions.

A Technology-First Solution: No Power, No Hype — Just Physics

Unlike many wellness gadgets, Aires Tech’s devices are passive — they contain no batteries, wires, or apps. Instead, they use intricate fractal geometries, resonators, and antennae designed to interact with ambient EMFs and reshape them.

“Our products work by diffracting and redistributing man-made EMFs, reducing their power spikes and creating a more stable field,” says Bruni. “At the same time, they resonate with the body’s own frequencies to improve adaptability and resilience.”

In other words, it’s not about blocking EMFs — an impractical approach in today’s hyper-connected world — but about harmonizing them.

Testing and Science: A Rare Wellness Company That Welcomes the Lab

Aires Tech doesn’t just market EMF protection — it proves it.

The company has over 40 published scientific papers on its technology, many peer-reviewed, and has been scrutinized by regulators, researchers, and major partners like the UFC. Their methods include:

EEG scans measuring brainwave function
Heart rate variability tests to gauge stress
Blood, water, and cellular studies
Real-time human response evaluations under EMF exposure

One powerful example: UFC fighters underwent a controlled study with baseline scans, followed by EMF exposure (via cell phones), then exposure with Aires Tech products in place. The results showed improved reaction time, reduced neurological stress, and increased heart power — a measurable difference in milliseconds that can make or break a championship fight.

“Athletes are the perfect test case,” Bruni says. “They’re pushing their bodies to the limit, so even subtle improvements in resilience and performance matter.”

Designed to Disappear — Until You Need It

Aires Tech’s product suite ranges from small phone-based devices to larger area protection tools. The signature design — a gold resonator featuring a patented fractal pattern — is both functional and elegant.

“We didn’t invent the physics,” Bruni notes. “We invented how to stack the scientific principles to achieve this specific outcome.”

The technology’s passive design is powered by the very EMFs it seeks to diffuse. That means no recharging, no interfaces — just attach it to your phone, wear it, or place it in your space.

Real People, Real Stories: From Pain to Performance

While elite athletes are a powerful endorsement, Aires Tech also receives consistent feedback from everyday people — especially those suffering from electro-hypersensitivity. These individuals often report:

Burning skin sensations
Migraines
Brain fog
Anxiety and fatigue

Many say Aires Tech’s devices provide immediate relief. Others note improvements over time, as their bodies rebuild resilience.

“Our best testimonials come from people who were at their breaking point — and now they’re functioning again,” Bruni says.

A Personal Mission Rooted in Family

Bruni’s passion isn’t just professional — it’s deeply personal.

“I’m only here because of my wife,” he laughs. “She’s the one who first taught me about EMFs. We’ve raised our kids with clean food, no WiFi in bedrooms, and minimal screen exposure.”

As a family man, Bruni is deeply aware of the growing EMF burden on future generations. From baby monitors to Bluetooth toys, he sees children as “canaries in the coal mine” for a technological era that has outpaced regulation.

“We’re all part of this grand experiment — we just don’t know the long-term results yet,” he warns.

A Global Movement — Not Just a Product

Aires Tech now ships to over 70 countries monthly. International markets like Australia, the UK, and even Cyprus have shown enormous interest — thanks to higher public awareness and stricter EMF regulations.

In the U.S., where EMF conversations lag behind, Bruni is leading a cultural shift. Aires recently launched “Aerie Certified Spaces,” partnering with the Minnesota Timberwolves to create the first EMF-friendly NBA arena.

Other initiatives include:

Hospitality partnerships to equip hotels with area protection
Smart home integrations with EMF protection
Certified green building collaborations

“We want EMF wellness to be as common as air filtration or water purification,” says Bruni. “This isn’t fringe science anymore — it’s future-proofing.”

Action Steps: How to Protect Yourself and Your Family Now

You don’t need to be a tech expert to start reducing your EMF load. Bruni recommends:

Start with your phone: it’s your most frequent EMF exposure point. Use an Aires Tech device directly on your device.
Turn off WiFi at night: especially in children’s rooms.
Avoid sleeping near devices: keep phones out of bed.
Hardwire when possible: choose Ethernet over WiFi for long work sessions.
Support your body’s natural defenses: stay hydrated, eat clean, move, and sleep deeply.
Use Aires Tech area protection: especially in high-exposure zones like offices or homes with smart devices.

Protect the Next Generation

Bruni offers a heartfelt message to mothers and future mothers:

“The literature is clear — women and children are more vulnerable to EMFs. We see increased miscarriage rates, fertility challenges, and early puberty correlations. It’s time we acknowledge that and empower women to protect themselves.”

He pointed to the lack of research on women’s exposure — even as real-world effects mount — and urged more proactive action.

“We’ve made EMF protection simple, beautiful, and science-backed,” he says. “Now it’s up to us to care enough to act.”

Check here for information about the upcoming spring 2025 edition Biohack Yourself Magazine, where the team at Biohack Yourself Media dives deeper into their insights on biohacking, longevity and cutting-edge wellness strategies. Biohack Yourself Magazine is the first peer-reviewed longevity publication with international distribution across the U.S. and Canada, bringing science-backed health optimization, functional medicine and performance-driven breakthroughs to a broader audience. Pick up a copy at major retailers, including Barber & Noble, Books-A-Million, Publix, Kroger, Indigo/Chapters, and select fitness gyms and pharmacies.